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Hijabin Indonesian women & beauty

Hijab adoption was on the rise in Indonesia with several women (across age groups) dawning the veil. With this change in dynamics, it was important understand if there was a need for PT L'Oreal to alter the brand portfolio or communicate differently....

Catalogue: Asia Pacific 2014: Celebrating Asian Creativity
Authors: Aldo Fajar, Deepak Bengani
Company: Kadence International
June 15, 2014
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Citation

Fajar and Bengani (2014a, June 15). Hijabin Indonesian women & beauty. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/hijabin-indonesian-women-beauty